Post by account_disabled on Jan 9, 2024 8:56:09 GMT
Cyan Zhong Cyan Zhong Published: December 20, 2023 It’s that time of the year… We asked a few badass colleagues and expert Trendsters what they think will be huge in 2024. Here’s what they said: Download Now: Free State of Marketing Report [Updated for 2023] 1. Niche Sports Sara Friedman, Senior Writer of The Hustle Pickleball has grown into a national craze, with courts and other related businesses popping up everywhere. In 2024, more niche sports will follow. Source: Google Trends, six-month rolling average Games like badminton, racquetball, croquet, and spikeball will see increased popularity through activity bars, facilities, and clubs.
These sports will be used to fill vacant shopping malls and offices Telegram Number that are too difficult to flip into residential space. Badminton, where players use racquets to hit a shuttlecock across a net, might be the next big hit among Gen Z and Millennials, per Pinterest. 2. The Menopause Market Arlene Battishill, E-commerce maverick, Shark Tank trailblazer The market is finally recognizing women ages 50 and older as a huge demographic with a lot of disposable income. One way this trend will manifest is through the continued growth of the ~$17B menopause market. Globally, menopause causes $150B in lost productivity. It’s a big pain point for half the population, and a huge opportunity for businesses.
There’s already been an influx of products created for perimenopause and menopause care, with celebrities and influencers in the mix. But the market is still ripe for disruption. 3. Leaner Tech Startups Dan Layfield, Subscription business expert, ex-Uber, ex-Codecademy This year, many tech companies course-corrected their overhiring with massive layoffs. In 2024, the size of tech startups will continue to shrink, and we’ll see even leaner operations make bigger profits.
These sports will be used to fill vacant shopping malls and offices Telegram Number that are too difficult to flip into residential space. Badminton, where players use racquets to hit a shuttlecock across a net, might be the next big hit among Gen Z and Millennials, per Pinterest. 2. The Menopause Market Arlene Battishill, E-commerce maverick, Shark Tank trailblazer The market is finally recognizing women ages 50 and older as a huge demographic with a lot of disposable income. One way this trend will manifest is through the continued growth of the ~$17B menopause market. Globally, menopause causes $150B in lost productivity. It’s a big pain point for half the population, and a huge opportunity for businesses.
There’s already been an influx of products created for perimenopause and menopause care, with celebrities and influencers in the mix. But the market is still ripe for disruption. 3. Leaner Tech Startups Dan Layfield, Subscription business expert, ex-Uber, ex-Codecademy This year, many tech companies course-corrected their overhiring with massive layoffs. In 2024, the size of tech startups will continue to shrink, and we’ll see even leaner operations make bigger profits.